eToro Alternatives UK

1. Revolut

FCA: Authorised

8.9/10

Aggregated Score

Revolut is a great eToro alternative for casual crypto buyers who want everything in one familiar banking app. If you already use Revolut for everyday spending, adding crypto is seamless — there's no need to sign up for a separate exchange or learn a new interface. Revolut holds full FCA authorisation as an e-money institution, giving it one of the strongest regulatory positions of any crypto platform in the UK. The app makes it incredibly easy to buy Bitcoin or Ethereum in a few taps, and you can manage your crypto alongside your regular GBP account. For users who want simple, no-fuss crypto exposure without the complexity of a dedicated exchange, Revolut is hard to beat. It's particularly good for beginners who want to dip their toes into crypto without committing to a full trading platform.

2. Coinbase

FCA: Registered

8.1/10

Aggregated Score

Coinbase is the default choice for dedicated crypto trading and the strongest overall eToro alternative for UK users. With 260+ cryptocurrencies available, it dwarfs eToro's selection of around 100 coins, giving you access to a much wider range of altcoins and emerging projects. Coinbase is publicly listed on the Nasdaq, which adds an extra layer of transparency and accountability. The platform offers both a simple buy interface for beginners and Coinbase Advanced for experienced traders who want limit orders, charting tools, and lower fees. Security is a major strength — Coinbase holds the majority of assets in cold storage and offers insurance on custodial holdings. For UK users who want a trusted, well-known brand with a comprehensive crypto offering and transparent fee-based pricing instead of eToro's spread model, Coinbase is the top pick.

3. Bitpanda

FCA: Registered

7.6/10

Aggregated Score

Bitpanda offers the widest cryptocurrency selection of any exchange on this list, with 650+ digital assets available to trade. If your main frustration with eToro is the limited coin selection, Bitpanda solves that problem comprehensively. The platform features a clean, modern interface that makes navigating hundreds of assets surprisingly manageable. Bitpanda's auto-invest feature lets you set up recurring purchases for dollar-cost averaging (DCA), which is perfect for long-term investors who want to build positions gradually. The platform also offers crypto indices that let you invest in baskets of cryptocurrencies grouped by theme or market cap. For UK users who want to build a diversified crypto portfolio beyond the top 50 coins, Bitpanda's unmatched selection makes it the standout choice.

4. Gemini

FCA: Registered

7.3/10

Aggregated Score

Gemini is the best eToro alternative for security-conscious users who prioritise the safety of their funds above all else. Founded by the Winklevoss twins, Gemini is SOC 2 Type 2 certified — an independent security audit that very few crypto exchanges have achieved. The platform also publishes regular Proof of Reserves attestations, so you can verify that customer funds are fully backed. Gemini offers both a simple buy interface and ActiveTrader for more experienced users, making it accessible regardless of your experience level. While its crypto selection (~70 coins) is smaller than some competitors, it focuses on well-established, vetted assets. For UK users who were drawn to eToro's brand recognition but want even stronger security guarantees from a dedicated crypto platform, Gemini delivers.

5. Kraken

FCA: Registered

7.3/10

Aggregated Score

Kraken is the best eToro alternative for cost-conscious traders who want transparent, low-fee pricing. Through Kraken Pro, trading fees start as low as 0.16% maker and 0.26% taker — significantly cheaper than eToro's spread-based model where the true cost can be harder to calculate. Kraken has never been hacked in over a decade of operation, giving it one of the strongest security track records in the industry. With 200+ cryptocurrencies and advanced order types including limit, stop-loss, and take-profit orders, it offers far more trading flexibility than eToro's crypto interface. Kraken also provides staking on a wide range of assets, letting you earn rewards on your holdings. For UK users who are comfortable with a slightly steeper learning curve and want the best value for money, Kraken is hard to beat.

6. CoinJar

FCA: Registered

7.3/10

Aggregated Score

CoinJar is the best simple alternative for casual crypto buyers who want a straightforward, no-nonsense experience. The platform is designed with beginners in mind, offering one of the cleanest and most intuitive interfaces of any crypto exchange available in the UK. CoinJar stands out with its crypto debit card, which lets you spend your crypto holdings at any retailer that accepts Mastercard — a feature that bridges the gap between holding crypto and using it in daily life. Low minimum purchase amounts make it easy to start small and build confidence. CoinJar has been operating since 2013, giving it a long track record of reliability. For UK users who found eToro's multi-asset interface overwhelming and just want a simple way to buy and hold crypto, CoinJar delivers a refreshingly clean experience.

7. CEX.IO

FCA: Registered

7.2/10

Aggregated Score

CEX.IO is a solid eToro alternative for UK users who want staking and earning features alongside their trading. Established in 2013, CEX.IO is one of the longest-running crypto exchanges, with over a decade of operational history. The platform offers multiple trading modes — from instant buy for beginners to spot trading and margin trading for more experienced users. Where CEX.IO really shines is its staking and earning products, which let you generate passive income on your crypto holdings. If you're moving from eToro partly because you want to do more with your crypto than just hold it, CEX.IO provides a range of yield-generating options. The platform supports a good range of cryptocurrencies and offers GBP deposits via bank transfer and card. For users who want a mature, established platform with earning opportunities, CEX.IO is worth considering.